About Me

Flight to Mozambique. Photo - Sean Furlong

Flying to Mozambique.
Photo by: Sean Furlong

Franki Clemens (formerly Franki Black) is a highly skilled Copywriter, Editor, and Content Marketer with over 15 years’ experience helping travel brands and publications grow. After four years working as the Assistant Editor for a top travel magazine, followed by seven years as the Senior Editor for a multinational corporation in London, Franki understands that unique storytelling coupled with a strategic narrative are key to marketing your destination.

Franki works collaboratively with brands to understand their values, elevate their voices, and identify narratives that will best connect with their target markets.

Franki’s articles have appeared in a range of international publications, such as The View Magazine, Dockwalk Magazine, The Triton, Le Point Magazine (circulation over 400 000 copies), The Weekend Argus and Travel Ideas Magazine.

Some of the brands that Franki has worked with include Trafalgar Tours, Insight Vacations, Uniworld Boutique River Cruises, British Airways, Edelweiss Air, Kulula.com, Cape Town Tourism, Seychelles Tourism, Reunion Tourism, Seattle Tourism, Stellenbosch360, Destinate, Rovos Rail and Paarl Tourism.